The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example The Dress": Why People See White and Gold or Blue and Black Is That Dress White and Gold or Blue and Black? The New York Times The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example Shop the Elegant Light Blue Esme Maxi Dress at Lady Black Tie Online Large Thedress: 'It's been quite stressful having to deal with it we had a falling out' Internet The Guardian